Burna Boy and Shakira’s World Cup Collaboration ‘Dai Dai’ Tops Global Charts
Grammy-winning Nigerian star Burna Boy continues to extend his global reach, with his collaborative World Cup anthem alongside Colombian superstar Shakira, ‘Dai Dai’, reportedly overtaking Shakira’s own 2010 hit ‘Waka Waka’ in streaming numbers. The track has become one of the most talked-about entries on this year’s official FIFA World Cup album, which also features fellow Nigerian acts Rema, Davido and Ayra Starr.
The strong showing for Nigerian artists on a global tournament album underlines Afrobeats’ growing footprint in mainstream international pop culture, following years of steady chart gains for the genre in Europe and North America. Industry observers say the World Cup platform, watched by billions worldwide, could give ‘Dai Dai’ a cultural reach few Afrobeats records have achieved before.
For Burna Boy, the collaboration adds to a run of major international milestones as he continues to position himself among the most commercially successful African artists of his generation.
